About Us

About Us

We are a small team of experienced graphic designers, specialising in brand and logo design, graphic design and brand consulting, based near Shrewsbury in Shropshire, serving clients around the UK. We create solutions that are business oriented, with an approach based on research and strategy.

Our company was started in 2003, when Carl & Clare were based in London. Since then we've developed and adapted our business considerably including a move to Shropshire in 2004, we’ve established Carl Jones Design Ltd as one of the Midlands’ most unique graphic design and branding consultancies, with a reputation for clear, well thought out, branding and graphic design solutions – for all types of businesses and organisations around the UK.

Carl Jones Design was born out of our desire to create simple, effective solutions that work. We bring together Carl’s experience as Design Director at some of London’s top design agencies, and Clare’s as a fashion and accessory designer for some of the high street’s biggest names.

Our mix of skills enables us to approach our clients’ requirements from a variety of different angles, and to provide an approach which is individual to their needs. We don’t offer an off the shelf solution, we offer a unique, bespoke approach to everything we do.

The first thing we do with any new client is to get to know them. Their business. Their customers. Their marketplace. Their problems. Their requirements. And their people… in effect, we become a part of their team. Only when we’ve done this are we able to put together a brief. Once this has been agreed, we are then able to start the exciting part – the creative process – coming up with ideas and design concepts. We take a considered, measured approach to our work – our creativity isn’t based on what’s in fashion or the latest trend – it’s about communication, setting our clients apart. 

We’re happy to meet and discuss your requirements and to put together a written proposal, with no obligation.

Why would you need our services?

  • My new company needs a name, a logo, marketing material and a website
  • Our catalogue looks dated. We don’t sell enough products
  • We need a brochure to market our services
  • I’m frustrated with my current design agency; they don’t listen to our requirements
  • We’re launching a new product and it needs a name, a brand image and packaging design
  • Our logo doesn’t make us stand out from our competitors
  • We have an exhibition coming up; we need a display stand, brochure and some advertising
  • Our current logo looks dated and tired – we need a rebrand